This blog post is a writing sample for a securities litigation law firm. The purpose behind this blog besides improving SEO quality score is to provide advice to an investor about the importance of maintaining original copies of documents. Should the need arise, such document management will provide a securities lawyer with admissible evidence and possibly win the case. Legal advice on a laywers’ blog without violating attorney advertising restrictions leaves a positive impression in a reader’s mind, which may result in an immediate or future conversion. There are also short and long tail keywords throughout the writing and other SEO best practices. Coupled with supporting rich media content, such as images, videos or infographics, blogs can be the most effective form of client acquisition and retention. It can also capture a legal colleague that landed a securities fraud case and wants to refer it to a securities litigator.